Just Williams

Sales Academy

In-House Training


In-house effective sales training for up to 10 staff.


Do you work as part of a team who would benefit from specific, in-house sales training?

Are you looking to develop or learn effective sales techniques? If yes, then Just Williams has the perfect solution for you.

Our exclusive in-house training programmes educate on major sales themes including brand visibility, creating an effective pipeline, knowing your customer and handling objections amongst many more. The sessions aim to create a sound, general understanding of effective sales practices that can be actively applied to your workplace.

Held onsite within your organisation, or at Fusion Hive in Stockton (additional charges may apply), the in-house training can be held for up to 10 staff members.

Simply identify your business’ needs using the training outlines below, and get in touch for an informal chat today. If you decide that elements of multiple sessions may be relevant; a bespoke option may be drafted to be delivered to your team.

Time: 9:30am – 4:30pm

Delegates: Up to 10

Cost: £595.00+VAT

If you have any additional learning requirements please inform us in advance of the masterclass so that we can ensure you get the most out of the session.

Course Covers
Sales – Brilliant Basics    

  • Sales Profile and Overview
  • The importance of KYC
  • Customer Service – it’s the lifeblood
  • Creating and Managing Customer Processes
  • What’s Your Customer Journey?
  • Delivering KPI’s
  • Implementing Your Learning
  • Continued Development


Understanding & Maximising ROI  

  • An Introduction to ROI
  • Margins Matter
  • KYC
  • Retention vs New Business
  • Maximising Existing Client Spend
  • Creating Efficiencies in Your Sales Process
  • 80/20 of Sales
  • Managing Your Clients More Effectively


Overcoming Objections  

  • Sales SWOT Analysis
  • How Well Do You Know Your Customers? / KYC
  • Barriers to YES
  • Getting Past the Gatekeeper
  • Listening and Interrupting
  • EQ – Self Awareness
  • Creating and Managing a Prospect Journey


Being an Effective Brand Ambassador  

  • Perception vs Reality
  • Sales vs Marketing
  • The Power of Brand
  • Brand Visibility
  • Creating Touch Points
  • Representing Your Brand
  • The Halo Effect
  • Effective Networking


How to Prospect Effectively  

  • Existing Market Analysis
  • EQ in Sales
  • Client Profile Development
  • Sector and Market Overview
  • Prospect Development
  • Sales Processes
  • Managing Pipeline
  • Overcoming Objections


Dates are limited throughout the year so booking early is advised. For more information please contact us on 01642 955862.

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